100+ Best SEO Keywords for Manufacturing Companies

Discover the 100+ best SEO keywords for manufacturing companies, plus the different types to research for your SEO strategy!
  • Headshot of smiling woman with black-framed glasses and brunette hair.
    Maria Cecilia Carpena Lo Emerging Trends & Research Writer
    Author block right corner shape
  • January 16, 2024
  • 4 min. read

For manufacturing businesses, search engine optimization (SEO) is one of the most effective inbound strategies to improve their discoverability and drive qualified traffic to their websites. SEO involves identifying the best manufacturing keywords and understanding search intent.

If you landed on this page looking for the best SEO keywords for manufacturing, you’re in the right place. We’ll cover these topics to explain the importance of search intent and guide you in identifying the most suitable manufacturing keywords for your business:

  • 100+ best SEO keywords for manufacturing
  • What is search intent?
  • 4 types of search intent

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The 100+ best SEO keywords for manufacturing

Keyword research is a critical step in every SEO effort. Using keyword research tools like WebFX’s KeywordsFX enables manufacturers to uncover keywords that their target audience may use.

We’ve listed below the 100+ best SEO keywords for manufacturers.

General manufacturing SEO keywords

  1. manufacturing belt
  2. manufacturing belt definition
  3. manufacturing belt definition geography
  4. manufacturing blueprint
  5. manufacturing business
  6. manufacturing business definition
  7. manufacturing business examples
  8. manufacturing business for sale
  9. manufacturing business ideas
  10. manufacturing businesses near me
  11. manufacturing career cluster
  12. manufacturing careers
  13. manufacturing companies
  14. manufacturing consent
  15. manufacturing costs
  16. manufacturing costs include
  17. manufacturing job description
  18. manufacturing job titles
  19. manufacturing jobs
  20. manufacturing jobs examples
  21. manufacturing technician job description
  22. manufacturing usa
  23. manufacturing usa institutes
  24. manufacturing vs fabrication
  25. manufacturing vs production

Location-based keywords

  1. manufacturing companies california
  2. manufacturing kalamazoo mi
  3. manufacturing in mexico
  4. manufacturing kansas city
  5. manufacturing jobs california
  6. manufacturing companies in louisiana
  7. manufacturing 4.0 iowa
  8. manufacturing 4.0 grant maryland
  9. manufacturing companies near me
  10. manufacturing jobs hiring near me
  11. manufacturing knoxville tn
  12. manufacturing jobs san antonio
  13. manufacturing companies texas
  14. manufacturing facilities near me
  15. manufacturing jobs san diego
  16. manufacturing utah
  17. manufacturing plants texas
  18. manufacturing york pa
  19. manufacturing jobs texas
  20. manufacturing plants florida
  21. manufacturing youngstown ohio
  22. manufacturing yakima wa
  23. manufacturing jobs near me

Informational keywords

  1. manufacturing definition
  2. manufacturing 2023 trends
  3. manufacturing 2023
  4. manufacturing 3d printer
  5. manufacturing companies
  6. manufacturing engineer salary
  7. manufacturing engineer
  8. manufacturing jobs
  9. manufacturing 101
  10. manufacturing or warehouse jobs
  11. manufacturing consent
  12. manufacturing 5s checklist
  13. manufacturing 4.0 by intelligent and sustainable technologies
  14. manufacturing 2024
  15. manufacturing 3d printing
  16. manufacturing 1920s
  17. manufacturing 2.0 definition
  18. manufacturing 2024 outlook
  19. manufacturing 2nd shift jobs
  20. manufacturing 3 starfield
  21. manufacturing 3 careers
  22. manufacturing 1860
  23. manufacturing 1900
  24. 6 types of manufacturing process
  25. four manufacturing processes
  26. how to build a manufacturing plant
  27. lean manufacturing 8 types of waste
  28. lean manufacturing 8 wastes
  29. manufacturing 1700s
  30. manufacturing 1950s
  31. manufacturing 2030
  32. manufacturing 4 day work week
  33. manufacturing abbreviation
  34. manufacturing accounting
  35. manufacturing acronyms
  36. manufacturing alliance
  37. manufacturing and distribution
  38. manufacturing and production
  39. manufacturing associate
  40. manufacturing associate job description
  41. manufacturing associate salary
  42. manufacturing automation
  43. manufacturing business
  44. manufacturing general manager salary
  45. manufacturing industries
  46. manufacturing kitting
  47. manufacturing knowledge
  48. manufacturing kpi dashboard
  49. manufacturing kpi metrics
  50. manufacturing kpis
  51. manufacturing meaning
  52. manufacturing process
  53. manufacturing quality
  54. manufacturing quality assurance
  55. manufacturing quality control
  56. manufacturing quality engineer
  57. manufacturing quality engineer job description
  58. manufacturing quality engineer salary
  59. manufacturing quality inspector job description
  60. manufacturing quality manager salary
  61. manufacturing questions
  62. manufacturing quotes
  63. manufacturing readiness level
  64. manufacturing trends 2024

What is search intent?

Search intent is the reason behind a user’s query in a search engine. Also known as user intent, it tells you what searchers want to achieve with their inquiry.

Are they searching for answers to questions? Are they looking for more information before making a purchase? Search intent answers these questions to reveal the needs of your target audience.

Importance of search intent in manufacturing

Understanding search intent is essential for niche industries like manufacturing because you want to address your target audience’s needs — whether they’re looking for pieces of information or a product or service they need.

Knowing search intent also enables manufacturers to optimize their website content to rank in relevant keywords. As a result, their prospects can easily find them in the search engine results pages (SERPs).

4 types of search intent

There are different types of search intent:

  1. Informational
  2. Navigational
  3. Transactional
  4. Commercial

Let’s dive into each one:

1. Informational

“What is automotive manufacturing?” is an example of an informational search intent. It is a search that seeks answers to questions and more information about a topic.

For manufacturing businesses, addressing informational searches means understanding your target audience’s informational needs and providing them with helpful content.

2. Navigational

A navigational search is a search that involves looking for a specific page from a manufacturing business that a user wants to visit. An example of a navigational search is a branded search for a manufacturer, such as “[manufacturing brand name] products.”

3. Transactional

A transactional search is when a searcher is interested in a service or product and is ready to buy.  Manufacturing keywords with transactional intent is valuable for businesses that want to increase conversions.

By creating content that ranks for transactional keywords, manufacturers will improve their visibility in search engine results pages (SERPs) for searchers who are ready to buy.

4. Commercial

Commercial search intent is a combination of informational and transactional searches. A searcher looking for information also intends to buy.

An example of a commercial search intent is “[manufacturing company 1] vs. [manufacturing company 2].”

Discover the best manufacturing keywords for your business with the SEO.com app

Understanding search intent and identifying the keywords that your target audience uses to look for your business are essential in your SEO strategy. Use the SEO.com app to find out the top keywords for manufacturing for your company by trying it free today!


Headshot of smiling woman with black-framed glasses and brunette hair.
Maria is an experienced marketing professional in both B2C and B2B spaces. She’s earned certifications in inbound marketing, content marketing, Google Analytics, and PR. Her favorite topics include digital marketing, social media, and AI. When she’s not immersed in digital marketing and writing, she’s running, swimming, biking, or playing with her dogs.

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