Online Content Collective October 14, 2013

Content Collective Marketing

The Online Content Collective for the current week brings us a content marketing tactic, a new Google algorithm and the chemistry of SEO. We’ll start off by taking a look at the realm of guest blogging, and then sift through the implications of Hummingbird before we examine the periodic table of search engine ranking factors. […]

Using Pinterest to Leverage Marketing Efforts

using-pinterest-to-leverage-marketing-efforts

Pinterest gives us an opportunity to market to fans and consumers like no other social media site does. According to Wishpond, nearly double the fans interact with brands or companies they like on Pinterest than they do on Facebook. Pinterest has always been uniquely focused on visual aspects, but now, with the new article pin […]

Google Plus: The Ultimate Guide to Ultimate Guides

Google Plus

I love Google Plus. To me, it’s no accident that the network has seen explosive growth in the number of active users over the past year. As Google continues to integrate its social network and add a “social layer” to its other products and services, I expect this upward trend to continue. Google Plus: The […]

Google Moves to Make All Search Data Secure

google-moves-to-make-data-secure

As many of you have heard, Google confirmed this week that it is securing all organic search keyword referrer data. The new update to Google Search has added the SSL protocol to all searches, essentially making all keyword referral data display as not-provided in Google Analytics. What does this mean for marketers and businesses that […]

Why You Should Embed Google Plus Posts

Why-you-should-embed-google-plus-posts

Just recently, Google has made a feature available that allows anyone to embed their Google + posts anywhere on the web. Google is making strides and following Twitter and Facebook by doing what they always do and taking it up a notch. Website owners and blog users can take any post that they find useful […]