Why Hire an SEO Company for Your Business?

Hiring an SEO company saves you time, provides expert resources, and keeps you updated on trends. With an agency, you can boost your online presence and revenue while reducing costs. Check out our guide to learn more!
Last Updated November 22, 2024

You may already know how important it is to build a solid search engine optimization (SEO) strategy for your business. If not, it’s pretty simple — a good SEO campaign will drive more traffic to your site, which  will lead to more sales and revenue.

 

 

But SEO takes a lot of time and effort to get right, making it difficult to do on your own. You may have heard that partnering with a professional agency is a good idea, but maybe you’re still not entirely convinced. What exactly is the benefit? Why hire an SEO company?

That’s the question we’ll answer on this page. Below, we’ll break down seven different benefits of an SEO agency, including:

  1. An SEO company can save you a lot of time
  2. SEO agencies have a lot more experience
  3. You get access to better resources through an agency
  4. An agency will know all the latest SEO trends
  5. Hiring an SEO agency can save you money
  6. Many agencies can handle more than just SEO
  7. An agency can increase your revenue

Keep reading to find out more!

1. An SEO company can save you a lot of time

One of the biggest benefits of an SEO agency is that it can save  time. If you try to handle all your SEO campaigns on your own, it’s going to eat up so much of your schedule that you’ll barely have time for any other forms of marketing, much less other areas of your business.

But with an agency at your side, you don’t have to worry about. The SEO company will handle all the work of your campaigns, leaving you free to devote all your time to other things. You’ll still have full control over your SEO, of course, but you won’t have to devote any of your time to working on it.

2. SEO agencies have a lot more experience

Another reason to hire an SEO company is that SEO professionals will probably have a lot more experience than you. Of course, it’s possible that you’re an SEO guru with decades of experience under your belt. But if not, then you’re probably not as experienced with SEO as a professional agency.

That means your SEO is in far more competent hands when you let an agency handle it. With experience comes expertise, and an SEO company will use that expertise to drive much more effective results for your campaigns than you’d be able to drive on your own.

3. You get access to better resources through an agency

Hiring an SEO agency also brings the benefit of better resources. To do SEO well, you need a variety of different tools. These tools help you keep up with rankings, automate routine tasks, and more. You probably don’t have most of those tools on hand, and even if you decide to acquire them, it’ll cost a lot of time and money.

A much easier option is to just partner with an agency that already has access to all those resources. Not only does that save you the cost of buying them yourself, but it also saves you the time of having to learn how to use them, since the agency will already be proficient with them.

In some cases, agencies even offer proprietary SEO tools that you wouldn’t be able to find anywhere else, so you could gain access to those tools as well.

4. An agency will know all the latest SEO trends

The world of SEO is constantly evolving. Each year, new trends spring up, and new updates occur to Google’s algorithms. In response to these changes, SEO professionals need to routinely update their methods. Trying to keep up with all the necessary changes on your own can be exhausting, though.

Thankfully, that’s yet another problem that an agency partnership can fix. Agencies will already be keeping a close eye on SEO trends and adjusting their approach accordingly. Any proficient agency will be up to date on the best SEO tactics, and they’ll use that knowledge to benefit your campaigns.

5. Hiring an SEO agency can save you money

Hiring an SEO company costs money, which may be one of the reasons you’re not sure about doing it. Ironically, though, hiring the right agency can actually save you money.

For one thing, of course, a competent agency will help you drive a lot of revenue through your SEO campaigns. That revenue will ideally dwarf any amount of money you spend on the agency.

Even if you’re looking solely at expenses, though, it can still cost less to hire an agency than to perform SEO on your own. That’s because it’s expensive to buy different tools and hire an in-house SEO team. Those costs can add up so quickly that they end up being higher than the cost of simply hiring an SEO company.

6. Many agencies can handle more than just SEO

SEO is just one marketing strategy out of many. If your business truly wants to increase your online presence and bring in more sales, you’ll want to consider other strategies as well. That’s bad news for businesses that are already overwhelmed just trying to handle their SEO. But if you’re working with an agency, it’s no problem.

That’s one more reason to hire an SEO company. Many SEO companies also offer other marketing services, from paid advertising to social media marketing. If you partner with one of these companies, you can get their help with those strategies in addition to your SEO.

7. An agency can increase your revenue

If you’re still wondering, “Why hire an SEO company,” there’s one more reason to address.

As a result of all the other benefits on this list, an SEO company can help you drive much better results than you’d be able to achieve alone. To start with, they can give your website a significant boost in search results. That will bring in a lot more traffic, which the agency can then help you convert into leads and customers.

The ultimate impact of all this is that you’ll earn a lot more revenue for your business — which is the primary goal of SEO and marketing in the first place. At the end of the day, this is the most important reason to hire an SEO company.

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SEO.com is the perfect SEO company for your needs

Now that you know all the benefits of an SEO agency, you can see why hiring one is a good idea. But now the question is, which one should you hire?

Obviously, it’s a good idea to research some different options. But we can help you get that research started right here by pointing to our top-of-the-line SEO services. SEO.com can help you achieve all of the benefits on this list, with a particularly strong focus on boosting your revenue.

Interested in partnering with us? Contact us online today to get started!