Many businesses don’t think SEO is difficult, and they are right. It’s not rocket science, but it does require applied strategy, testing, and a lot of patience. Faced with the choice of going all out SEO (in or out of house), or putting it into the hands of a few part-timers to cut costs, some [...]
The best Internet marketing strategies of 2009 revolved around establishing credibility and targeted exposure. The search engine optimization company says similar tactics will work in 2010.
SALT LAKE CITY — In response to an eMarketer.com study stating that businesses will spend up to 75 percent more on Internet marketing this holiday season, SEO.com – a [...]
Last month, my wife and I jumped on a plane out of Salt Lake City and headed toward what my wife refers to as “the most magical place on earth,” Walt Disney World. Why were we going when we don’t have any kids? I can promise you it wasn’t because of all the wonderful childhood [...]
There are many different types of online marketing strategies available. Two of the highest-impact options in the Marketing Manager’s arsenal are SEO and PPC (Pay-Per-Click). These two channels share many similarities. Ultimately, you are trying to obtain a link to your site in the search results for increased click-through.
Unfortunately, many companies are so concerned with [...]
We all know that almost every business has peak times and low times. The great thing about doing SEO and online marketing is that you can very easily find the peak seasons for searches and traffic in your industry. Once you have that information, you can act on it to keep your business rocking all year [...]
“A generalist is someone who knows less and less about more and more until he knows nothing about everything, while a specialist is someone who knows more and more about less and less until he knows everything about nothing.”
In some fields, neurosurgery for example, nothing short of a specialist will do. There’s a reason we [...]
For those of you who just can’t get enough Internet marketing news, there are a number of industry magazines that you can subscribe to for FREE.
These Search Engine marketing magazines can help you keep up on industry news and generate new ideas for your business and your web site. Reading about the success others [...]