SEO Tips «

Beyond Keyword Research: Why You Should Be Looking At Consumer Behavior

by Kristy Ng, January 27, 2012

Although it is important to consider ROI when developing a search marketing strategy, there are many other factors you should consider for long term success of a business. Typically in an SEO campaign, your first and most critical step is keyword research. This sets the stage for your SEO efforts. Before you … Read more

Review: Top 3 SEO WordPress Plugins

by Claye Stokes, December 30, 2011

"What's the best WordPress SEO plugin?" I'm asked that question all the time, and recently took part in a debate discussing which plugin is best. I decided to draft a features list comparing the top three most downloaded SEO plugins to get a better picture of what each plugin has to offer, … Read more

Why is Content Important for SEO? [Video FAQ Series]

by Ash Buckles, December 27, 2011

The web is comprised of information; or content. Every web page online is a living document of information that contains a specific piece of information with an intended purpose. Search engines crawl and index pages that are unique and provide value to their visitors. For example: a publisher writes content for … Read more

What is a 404 Page? [Video FAQ Series]

by Andrew Johnson, December 22, 2011

A 404 page shows on a user’s screen when they reach a page that doesn’t exist on the website. This can happen when they reach a page that was deleted, clicking a broken link, or typing the wrong URL. More than likely you’ve encountered a few humerous 404 pages in … Read more

Should You Do SEO and PPC Together? [Video FAQ Series]

by Suzanne Sanchez, December 21, 2011

SEO and PPC should be considered children of the same parent: search marketing. Their strategies should be considered together for best results. There is some debate in the industry if running PPC and SEO can cause cannibalization of traffic; and there have been studies suggest both a positive and a negative … Read more

How Do I Rank in Maps? [Video FAQ Series]

by Ty Kilgore, December 19, 2011

Hi SEO.com followers, My name is Ty Kilgore and today I’m going to be answering the question; How do I Rank in Local Search or how do I rank in maps? Local SEO is that something that has really taken off in the last year to year in a half. … Read more

What is Bing Webmaster Tools? [Video FAQ Series]

by Shawn Barrington, December 16, 2011

Bing Webmasters Tools are a set of tools made available to a site’s webmaster by Bing, allowing you to see how Bing sees your website. Bing Webmaster Tools provides you access to the following data: How often Bing has crawled your site Problems Bing found while crawling your site such … Read more

What is a Deep Link? [Video FAQ Series]

by Travis Brown, December 14, 2011

A deep link is when you link to a page on the site other than the site’s home page. For example, Google.com is the homepage of Google. Linking to Google.com/trends would be a deep link. If you see text after a / on a website, like in the case of … Read more

How Do I Write SEO Friendly Content? [Video FAQ]

by Dan Richey, December 13, 2011

How do I write SEO Friendly Content? The first step is to use a catchy title and use the keyword in the title. Make someone want to read the article. The second thing is use subheadings in your articles. Include relevant keywords in the subheadings, also known as an H2 … Read more

What is Original Content? [Video FAQ Series]

by Lauren Jacobson, December 12, 2011

Google loves original content. Original content is something that you wrote that you did not pull from any other source. There are a number of places where good content can be added to a site. Some options include: Blog posts Reviews Content on site Text on pages of site What … Read more

« Older Entries

Get the latest Search Marketing News and Tips

Upcoming Webinar

Webinar Series: Say Hello to Recognition

‘SEO Tips’ Category