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Nov 16, 2016 / by Sarah Snider

9 Ways to Make Your Content Marketing More Effective

You’ve probably heard the saying: “content is king.” As more and more people are going online to get answers, content marketing is even more important in your business’s success.

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Nov 14, 2016 / by Hilary Biggart

The Ten Commandments Of Pinterest

 

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Nov 11, 2016 / by Andy Eliason

The Most Pinned Content about Black Friday

With the impending doom… er, launch of Black Friday, we decided to take a look at how people are talking about it on certain social media platforms. We dove into the numbers (using our Social Footprint tool) on Pinterest to find out which articles and other content pieces were getting pinned the most.

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Nov 9, 2016 / by SEO.com

Can You Audit Your PPC Account in 10 Minutes or Less?

A PPC campaign can be extremely profitable when it’s run correctly. You can avoid wasted spend, build a better Quality Score, and improve your clickthrough rates, which all lead to an increased ROI. (We assume this is why you started an AdWords account in the first place.)

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Nov 7, 2016 / by Sarah Snider

10 Things to Ask Your SEO Company Before Signing Anything

You want your company to grow and succeed. You realize that your company’s online presence isn’t as great as it could be. You’ve heard about SEO and what it has done for other companies. Where do you begin? How does SEO work? Who should you hire? Selecting an SEO company is an important decision that will greatly impact the success of your business. It is also a substantial investment.

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Nov 4, 2016 / by Andy Eliason

The Real Value of Social Media for Your Business

It’s all too easy to believe that the value of social media is limited to likes, follows, retweets and other proofs of popularity. There’s a simple reason for this. Numbers are a great way to show that things are growing and progressing. Numbers show us that results are definitely happening.

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Nov 2, 2016 / by Andy Eliason

Why AdWords is Important to Your Online Success

There are a lot of moving parts in a successful online marketing campaign. SEO, social media marketing, content marketing, website user experience, and pay-per-click advertising all have to work together to keep the wheels and cogs moving nice and smoothly.

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Oct 31, 2016 / by Sarah Snider

How to Craft the Perfect Facebook Ad

Unless you’ve been hiding under a rock the last few years, you, as a social media marketing manager, know how powerful Facebook is as a marketing tool. A business can’t succeed without a Facebook presence. You’ve been posting and uploading videos and slowly gaining followers. Even though your company Facebook page has many followers, you want to capitalize on these followers and get solid leads.

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Oct 27, 2016 / by Raquelle Dickerson

Why You Should Be Running Video Ads on Facebook

If you are not utilizing video ads on Facebook, you are missing out on a huge opportunity. Advertising has always been visual, but when you augment video content with the power to target your ideal audience the impact can be huge. Facebook’s Newsfeed algorithm is placing a lot of weight on videos, and for good reason.

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Oct 25, 2016 / by SEO.com

New eBook: How to Conquer a Competitive Industry with Internet Marketing

Your competition never rests. Even as we speak they’re looking for new ways to dominate their section of the internet and make sure no one else has an opportunity to outpace them in the rankings.

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Plus for hundreds of local smaller companies like dentists, plumbers, dermatologists, etc.

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