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SEO Competitor Research Tool to Uncover SEO Opportunities

Outpace your rivals by using our SEO tool to get in-depth insights for analyzing your competitor’s SEO strategies. Sign up today to get access to features like keyword gap analysis, top pages reports, and in-depth ranking data.

Get Deeper Insights into your Competitors’ SEO Strategies

Uncovering your competitors’ SEO strategies is easier than ever with our comprehensive competitor research tool. Simply add their URLs to instantly access insights on their keywords, top-performing pages, SEO performance, and more!

  • Take a deeper look at competitor keywords to identify drops or lost rankings, which act as opportunities for you to cash in on that lost traffic.
  • Explore competitors’ top pages to uncover valuable page opportunities for your website.
  • View competitor’s SEO performance over time to gauge their SEO investment strategy.

 

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seo competitor research tool

Keep an Ongoing Pulse On Core Competitors

Effective competitor analysis isn’t just about checking in on your rivals; it’s about strategically monitoring their performance to uncover opportunities for your own SEO growth.

seo competitor analysis tool

Use the following features in our competitor SEO analysis tool to enhance your strategy:

  • Focus on key rivals by adding competitors to your dashboard for quick analysis and informed decision-making.
  • Automatically discover suggested competitors and select which ones to track, helping you identify emerging threats and opportunities.
  • Monitor your competitors’ organic traffic and value to gauge their performance and refine your strategies.

 

With SEO.com, you can harness competitor analysis insights to optimize your SEO strategy and keep your pages on top.

Reveal Your Competitors’ SEO Tactics in Minutes!

Transform your approach to competitor SEO analysis. Simplify your strategy with SEO.com!

Perform One-Time Audits of Competing Sites

If you have a smaller or indirect competitor that you want to analyze, but you don’t need to monitor that competitor ongoing, you can analyze any competing website in under 2 minutes with our site analyzer tool!

Simply enter your competitor’s URL to gain insights on:

  • Organic traffic, traffic value, and total number of keywords
  • Explore top keywords, ranking trends, improving and dropping keywords, and most recent keyword changes
  • Check page SEO scores at scale including position rankings and estimated traffic value

competitor analysis seo tool

These insights allow you to benchmark your performance against competitors and improve key SEO metrics. At the same time, competitor keywords and top pages let you identify new content opportunities, enabling you to compete more effectively in your niche.

competitor seo gap analysis tool

Analyze Competitor Keyword Gaps

Analyze your website against your competitors using the  keyword gap analysis tool and find:

  • Keywords that you rank for but your competitor does not, so you can understand where your website’s keyword strengths live.
  • Keywords that your competitor ranks for but you don’t, so you can identify high-value targets to optimize your content strategy and enhance your visibility.
  • Keywords that you and your competitor share rankings for, so you can refine your approach to outperform them and capture additional market share.

The competitor gap analysis tool also lists keywords and provides important details such as their position, estimated monthly organic traffic, search volume, CPC, and difficulty – helping you make smart decisions for your keyword strategy.

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Gauge Competition for Individual Keywords

Analyzing competitor keywords to add to your own keyword strategy is made easier with the keyword metrics like search volume, CPC, difficulty, and intent. Use our keyword research tool to:

  • Gauge the competitiveness of your chosen keywords with CPC and keyword difficulty data
  • Find similar or alternative keywords that your competitors might be overlooking
  • Pinpoint which terms have the most search volume, and how search volume is trending over time
  • Learn the search intent behind each keyword to create more effective content

 

Try it for Free

competitor keyword seo analysis

Enhanced Competitor SEO Analysis to Boost Your Rankings

Sign up to get instant access to all of our pro features for SEO competitor research and start your journey to better rankings today!

FAQs

  • Is your SEO competitor research tool free? Chevron

    Our SEO competitor research tool offers both free and pro versions. The free version offers essential features for assessing and comparing your website’s performance against competitors, while the pro version allows you to add more competitors and provides access to advanced metrics and tools for a more in-depth analysis.

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  • How does SEO.com’s competitor analysis tool compare to other tools? Chevron

    Compared to other competitor analysis tools, our SEO competitor analysis tool is easier to use- making it ideal even for beginners. The intuitive interface allows you to access insights on keyword rankings, traffic trends, and more without any complicated setup, enabling you to make informed decisions about your SEO strategy right away. Plus, our budget-friendly pricing ensures that you get powerful features without breaking the bank.

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  • What is competitor SEO analysis? Chevron

    Competitor SEO analysis is a strategy that focuses on researching and evaluating your key competitors’ online presence to gain valuable insights into their keyword rankings, traffic, and overall SEO tactics. By conducting a thorough competitor SEO analysis, you can identify areas where you can outperform your rivals and uncover opportunities to optimize your own search visibility and traffic.

  • Why is competitor analysis important for SEO? Chevron

    Competitor analysis is crucial for enhancing your SEO strategy and gaining a competitive edge. By examining your rivals’ keyword rankings, traffic, and content strategies, you can identify their strengths and weaknesses. This insight allows you to uncover valuable opportunities to optimize your own website, improve your search visibility, and attract more organic traffic. Ultimately, effective competitor analysis helps you stay ahead in the ever-evolving digital landscape, driving growth and increasing conversions for your business.

  • How can I get started with SEO.com’s competitor analysis tool? Chevron

    To start your SEO competitor analysis, use a comprehensive competitor SEO analysis tool like SEO.com. 

    1. Identify your key competitors for analysis. With our competitor SEO analysis tool, you can automatically discover suggested rivals to add to your dashboard.
    2. Get an overview of their organic traffic, traffic value, and total number of keywords compared to your own. This information will help you benchmark your website’s performance and identify gaps and areas for improvement.
    3. Dive deeper into individual competitor keywords and pages. Make note of keywords or pages that are driving a lot of traffic for your competitor- especially those with lower competition metrics (CPC and keyword difficulty). 
    4. Use a keyword gap analysis tool like SEO.com’s to more specifically explore what keywords your competitor ranks for that you don’t. This will help you identify even more new opportunities for your website.
    5. Use the keyword research tool to evaluate and refine your keyword list. Explore each identified keyword’s competitiveness, including keyword difficulty and CPC. Review search volume, trends, and intent to ensure they align with your strategy. This tool will also suggest other keywords that competitors may be overlooking but could provide similar traffic value with lower difficulty.

    Keep Exploring: SEO Competitive Analysis – 8 Steps to Help You Stack Up Against Competitors

  • Can SEO.com help with competitor SEO analysis? Chevron

    SEO.com is designed to be a do-it-yourself and user-friendly platform for getting valuable competitive insights to boost your SEO efforts.

    However, if you’re looking beyond DIY competitor analysis and need a more comprehensive and seamless approach to outperforming your competitors, you can reach out to the expert digital marketing team behind the SEO.com platform – WebFX.

    With the expertise of 500+ digital marketing experts, and more advanced tools for competitive insights, WebFX can help you pass your competition in the search results.

    Get a SEO quote tailored to your business needs by contacting WebFX today!