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Apr 20, 2017 / by Andy Eliason

Why Is Your Website Loading So Slow, and What Can You Do About It?

The internet is no place for a slow website. The average Google user (i.e. your customers) just won’t put up with websites that take too long to load.

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Apr 12, 2017 / by Sarah Snider

9 Ingredients for a Successful Social Media Strategy

The power of social media, with its ability to produce high brand exposure and ROI, has made it a dominant portion of many business’s marketing budgets and strategies.

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Apr 4, 2017 / by Andy Eliason

Optimizing for YouTube’s Algorithm: Is It That Much Different from Google’s?

Every so often, many popular YouTubers post a frustrated and angry video about how “YouTube is broken” again. It happens on a very nearly regular basis these days. People who rely on this platform for their livelihood are, understandably, upset when the platform that has worked a certain way for so long suddenly changed unknown elements for unknown reasons, and suddenly their usual numbers of views begin to go down a bit.

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Mar 20, 2017 / by Sarah Snider

How SEO is Like Baseball

Baseball Spring Training is in full swing (pun intended) meaning the start of the season is just around the corner.

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Mar 14, 2017 / by Sarah Snider

Writing Clickable Titles That Don’t Get Accused of Being Clickbait

If you’ve spent any time online, chances are you’ve seen those obnoxious hyperlinked titles that go along the lines of “you won’t believe what so-and-so looks like now” or “buy your amazing X for only $X here” or “15 things the government doesn’t want mortgage owners to know.”

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Mar 9, 2017 / by Melissa McGibbon

THE WEBSITE TOOLSHED: PART II

The first part of this series was posted on the SEO.com blog last week. This week I’ve added five more of my favorite tools for building websites. Some of them are free and some are not, but you should know that I’m not receiving any special compensation from these companies for mentioning them in these posts.

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Mar 3, 2017 / by Andy Eliason

Can a Small Business Use AdWords Successfully?

AdWords can seem like a fairly complex and daunting venture to small businesses who have never gone down this road before. And, to be completely fair, there is certainly some complexity and delicacy to a PPC campaign, but there is also a great opportunity for drawing attention to your new business or highlighting specials and, most importantly, getting new traffic to your website.

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Feb 24, 2017 / by Melissa McGibbon

The Website Toolshed: Part I

Everyone uses different tools for building website. There are some staples and some lesser known tools you can use to build, improve, or streamline your website. The following is a list of really valuable tools that have become some of my favorites.

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Feb 17, 2017 / by Andy Eliason

A Mostly Brief Guide to Writing Better Web Content

I have been writing web content for the better part of… well, forever.

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Feb 10, 2017 / by Sarah Snider

10 WordPress Plugins That are Essential for SEO

You’ve just finished your company’s website, or so you thought. You have all the pages just as you want them, with the right layout, text and graphics. All the links and navigation menus work, and the colors are so pleasing to the eye you never want to look away.

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